Kinetic helps keep the Fire Burning and wheels moving for NAIDOC Week 2024

• Kinetic teams joined communities across Australia in NAIDOC Week celebrations
• Activities took place from Tropical North Queensland to Tasmania
• Transport was provided to events to assist Elders and family to participate in marches

As the nation joined together to celebrate NAIDOC Week 2024, Kinetic team members from across Australia were out and about in local communities taking part in festivities and providing transport to drive participation in events.

This year’s theme Keep the Fire Burning! Blak. Loud and Proud honoured the enduring strength and vitality of First Nations culture.

In Far North Queensland celebrations kicked off with the annual NAIDOC March in Cairns/Gimuy with Kinetic assisting Elders and family to participate in the parade on board a bus.

Once again Kinetic buses featuring artworks reflective of our reconciliation journey and local community partnerships were on display.

Celebrations continued throughout the Gold Coast and Tweed region/Bundjalong, with Kinetic teams joining the community festivities and the Gold Coast Titans NRL team’s annual event at CBUS Stadium.

In Melbourne/Naarm, Kinetic and SkyBus teams participated in the NAIDOC march from Fitzroy to Melbourne CBD.

Further south the team in Tasmania supported the Tasmanian Aboriginal Centre and local community with transport to the flag raising ceremony in Risdon Cove/piyura kitina and also attended the Burnie flag raising event.

Kinetic Managing Director Australia Matthew Campbell said NAIDOC celebrations are something the entire team look forward to participating in and supporting.

“NAIDOC Week is something we love getting involved in every year and it is a privilege to offer help where we can to assist those who are unable to walk to still join in the parade. Seeing the happiness on faces young and old is really moving,” he said.

“We continue to take steps to nurture greater cultural awareness within our business, and through programs such as Moving the Mob and celebrations like NAIDOC Week we’re making the most of opportunities to connect with community.”

NAIDOC Week is an opportunity to acknowledge and celebrate the continued histories, traditions, diverse cultures and ongoing achievements of Aboriginal and Torres Strait Islander peoples.

This year’s theme includes a fire symbol representing connection to Country, to each other, and to the rich tapestry of traditions that define Aboriginal and Torres Strait Islander peoples.

Further enquiries

Steve Cadzow
Manager - Media & Communications
0428 127 147
steve.cadzow@wearekinetic.com